Tuesday, March 27, 2007

I Do, Wal-Mart Style

Probably not the romantic setting most couples have in mind for tying the knot, but Wal-Mart, and G Squared, a Wal-Mart exclusive brand from Gartner Studios, are offering seven couples the chance to marry July 7, (7/7/07)-one of the most sought-after wedding dates in recent years-at local Wal-Mart Superstores.

The retail superstore will foot the bill for seven betrothed couples to wed in stores’ lawn and garden areas, in addition to receptions.

Experts anticipate that more than twice as many weddings will take place on 7/7/07 than on the corresponding weekend in 2006. This means that many couples are finding most venues and vendors booked solid. "The popularity of 7/7/07 can be attributed to the symbolism associated with the number seven," said Kathi Mishek, vice president of Gartner Studios.

"Both Gartner Studios and Wal-Mart appreciate that this is a major day in couples' lives and we're proud to be able to share in these celebrations," Mishek added.

Seven "Lucky in Love Wedding Search" couples will receive wedding packages worth more than $5,000 each. The packages include the wedding ceremony and reception venues, 14 karat gold and diamond wedding bands for bride and groom, wedding invitation package, wedding and groom's cakes, l bouquets, digital cameras and digital photo frame, portable GPS, reception food, as well as a $1,000 Wal-Mart gift card.

The bride's ring will be a 14 karat Keepsake genuine diamond band, set with 11 diamonds weighing 1/8 of a carat. The groom's 14 karat Keepsake genuine band contains three diamonds weighing 1/10 of a carat.

Romance isn’t dead yet, at least not at Wal-Mart.

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